PAYING $5K+ A MONTH FOR SEO? THEN THIS FREE CLASS IS FOR YOU.
The 5-Minute SEO Vendor Management Course
Three easy-to-follow videos that will help you manage the SEO vendor you are working with like a pro, hold them accountable, and drive a return on your SEO investment.

for SEOHow to Manage Your SEO Agency, Hold Them Accountable, and Get a Real Return on Your SEO InvestmentDavey HennessyPayingForSEO.com
You’re spending thousands a month on SEO. And you have no way to tell if it’s working.
The invoices show up every month. The reports are full of jargon. And when you ask if your SEO is working, you get a vague answer. You hired a vendor because SEO isn’t your job. But the money is yours. And right now, nobody is watching how it gets spent.
The difference between hoping your SEO works and knowing it does
You don’t need to learn SEO. You need an easy-to-follow process to manage the SEO vendor you’re paying to do it. Everything here is free.
WITHOUT A PLAN
What most buyers of SEO experience when they don’t have a plan
Flying blind
- SEO vendor calls where you nod along and hope for the best
- SEO reports you can't interpret and metrics you can't verify
- No way to connect what you're paying to what your SEO vendor is delivering
No accountability
- No framework for what to ask your SEO vendor or when to push back
- No system to separate real SEO progress from busywork
WITH THE FREE FRAMEWORK
What you experience when you use the “Paying for SEO” free framework
Clarity and confidence
- Free templates that track SEO deliverables, timelines, and results
- Free vendor call agendas with the exact questions to ask
- A free community of business owners sharing what's working and what's not
Compounding results
- An SEO vendor relationship built on shared accountability
- Confidence that your SEO investment is producing real results
Everything you need to hold your SEO vendor accountable. All of it free.
Free, ready-to-use templates to track your SEO vendor’s deliverables, measure what’s actually moving the needle, and run vendor calls that produce answers instead of jargon. When you hit an SEO question you can’t solve alone, post it in the free SEO Buyers Group on Skool and get a response from someone who’s been in your seat.

for SEOHow to Manage Your SEO Agency, Hold Them Accountable, and Get a Real Return on Your SEO InvestmentDavey HennessyPayingForSEO.com
HOW IT WORKS
Three things that change your SEO vendor relationship
PayingForSEO.com gives you a clear, jargon-free path to understanding your SEO investment and getting more from it.
Watch the Course
Three short videos that give you the system every business owner paying for SEO should have. No SEO knowledge required.
LEARN MORE →Use the SEO control Workbooks
Free, ready-to-use workbooks and checklists that put the system into practice. Walk into every vendor meeting knowing exactly what to ask.
LEARN MORE →Hold your SEO vendor accountable
Use what you've learned to manage your vendor, verify their work, and know whether your investment is paying for itself every single month.
LEARN MORE →
WHAT YOU GET
- 12+
- Free SEO templates for vendor calls, tracking, and ROI
- Free
- SEO Buyers Group on Skool
- Free
- SEO audit frameworks you can use today
WHAT BUSINESS OWNERS ARE SAYING
The templates alone changed everything. I walked into my next SEO vendor call with a checklist, asked the right questions for the first time, and my vendor actually started delivering better work because they knew I was paying attention.
[Your Name Here]
[Title, Company]
Inside the Course
Three short videos. Watch them in the time it takes to drink a coffee.
- VIDEO 1How to Hold Your SEO Vendor Accountable

PART 1
You Don't Need to Know SEO. Here's a Simple Way to Hold Your SEO Vendor Accountable Every Month.
- VIDEO 2The 3 Monthly Documents You Need

PART 2
The 3 Monthly Documents That Will Help You Manage Your SEO Vendor Like a Pro and Improve Their Performance.
- VIDEO 3How to Calculate Your SEO Return

PART 3
How to Calculate Whether What You're Paying Your SEO Vendor Is Getting You a Return.
for SEOHow to Manage Your SEO Agency, Hold Them Accountable, and Get a Real Return on Your SEO InvestmentDavey HennessyPayingForSEO.com
THE FREE BOOK
The whole system, in one free book.
Everything on this site pulled into a single field guide. How to manage your SEO agency, hold them accountable, and work out whether what you are paying is actually coming back.
Written for the person signing the invoice. It assumes you know nothing about SEO, because managing a vendor well has never required it.
GET STARTED
Every SEO tool and course on the market was built for the people who do SEO.
This is the first resource built for the people who pay for it.
GET FREE SEO CONTROL TEMPLATESJOIN SEO BUYERS GROUP